Hotel data integration refers to the process of connecting different hotel systems so they can automatically share information. This includes platforms such as the PMS, CRS, CRM, POS, and channel manager. It eliminates data silos and ensures that information such as reservations, rates, and guest profiles remains synchronized across all systems.
In hotels, data integration connects systems through APIs or middleware platforms. For example, when a reservation is created in the CRS, the integrated PMS automatically updates room availability and guest details. Similarly, POS charges are linked to the PMS account, and guest behavior data is shared with the CRM to enable personalization. Integration also supports reporting, revenue management, and process automation by centralizing all information in one place.
Integrating multiple hotel systems enhances cross-departmental collaboration and improves operational efficiency across the entire organization.
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