Hotel Al Alba Hammam & Restaurant enhances guest convenience and alleviates staff workload with Viqal, ensuring a seamless and efficient experience for everyone.
Hotel Al Alba Hammam & Restaurant is located 40 km from Tangier. In front of the beach of Asilah, easy location and access. Designed to feel at home with subtle Arabic touches, in white and blue colors. It offers a large common area, consisting of a living room (TV), a business room with tourist information, a hammam-spa (traditional Moroccan), a tea room and a restaurant serving traditional Moroccan food.
Hotel Al Alba Hammam& Restaurant used to handle guest communication manually — everything from upsell offers to check-in instructions. It was time-consuming, inconsistent, and left money on the table.
That changed with Viqal.
By deploying Viqal’s Virtual Concierge on WhatsApp, the hotel automated 88% of all guest inquiries. Only 12% were escalated to staff. This cut the team’s workload dramatically while keeping guests engaged on the platform they actually use.
The result?
Viqal’s proactive messaging approach turned WhatsApp into a high-performing service and sales channel — saving time, driving revenue, and delivering the kind of guest experience modern travelers expect.
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